May 2013
We recently checked in with A.T.R. Project ambassador Will Kelly. He is a busy man these days. As the co-founder and head coach of Hoops By the River in Harlem, Kelly is gearing up for one crazy summer. Kelly and his crew are planning the organization’s two annual basketball tournaments and seven fundamental skills camps throughout the next few months. Additionally, HBTR’s affiliate AAU team, ...
Apr 2013
PHOTO CREDIT: Chady Souaid Homicide is making history in Lebanon. In the last two weeks, ATR baller and veteran point guard Corey Williams tallied three triple-doubles for his team Bejjeh, setting an all-time Lebanese Basketball record with six for the season. (Previous record was three.) Homicide broke the record against Riyadi on April 16, putting up 17 points, 18 assist and 13 boards. Homicide’s ...
Apr 2013
ATR baller Corey “Homicide” Williams is in the thick of playoffs right now, but he took some time to outline his favorite things about playing in Lebanon. 1) Big Bro George My big brother George Williams is here! The universe works in mysterious ways. He lives in South Beach, Miami as a life-changing personal trainer and chef. He visited Lebanon for vacation, but during his ...
Mar 2013
photo credit: Chady Souaid ATR baller Corey “Homicide” Williams recently sent us some good news from across the globe! “Homicide” is currently playing in Lebanon, and his team, Bejjeh, advanced to the league playoffs. The eight playoff teams play 14 games (each opponent twice) and the top four teams with the best record move on. Two games into the playoffs, Bejjeh sits at 1-1. Earlier ...
Jan 2013
ATR baller and streetball legend Corey “Homicide” Williams is back in Lebanon this winter playing with his new team Bejjeh in the Lebanon Division A League. The veteran guard is having an All-Star season. Bejjeh’s top scorer, Williams is in league’s top 10 in points (7th best: 23) and leads the league in steals per game (2.9). Homicide was named Asia-basket.com Player of the Week ...
Jan 2013
ATR presents Will Bynum’s Game Day. From morning until night, ATR followed the Detroit Pistons guard through his game day on November 16th – his ninth game out of the total of 90 to come. We caught him at home with his family, and then traveled with Will to his daughter’s school, to the Piston’s practice facility and eventually to The Palace of Auburn Hills, ...
Dec 2012
One of the most important things to our organization is helping show young players how to take their passion, drive and dedication for the game and apply those skills to other areas of their lives. One of the ways we achieve this is through the ATR Project and our three Ambassadors: Tavio Hobson, Will Kelly and Chuck Torres. The A.T.R. Project was in full swing ...
Nov 2012
Earlier this year, Above the Rim traveled to SoCal, the birthplace of the brand, to capture imagery for the brand’s One City at a Time Campaign. We nabbed famed Brooklyn-based photographer Steven Counts to shoot our ATR athletes in some serious action sequences. Will Bynum, Corey “Homicide” Williams and a handful of ATR team ballers were photographed at Venice High School’s indoor court and on ...
Nov 2012
There’s no doubt that our party with FLuD watches to launch our limited edition watch collaboration went off. If you do need some proof though, you can catch this quick video that highlights the night’s party.
Oct 2012
Tonight, Above the Rim x FLüD celebrate the release of the limited-edition ATR PTN watch, a collaborative effort that merges the two brands and cultures of streetball and streetwear. With ATR’s “One City At A Time” campaign in full swing, the joint initiative comes at the perfect time. “At FLüD, we take pride on only collaborating with brands that fit the ethos of our company ...
Sep 2012
Making major moves is what Corey “Homicide” Williams does on the regular, so trips to Houston, Chi-Town and Los Angeles are now the norm. But he never forgets where he came from and in this final episode, Homicide hits the legendary Hoops In The Sun tournament, checks out his film debut in Doin It In The Park and more. Just another day in the life ...
Sep 2012
Above the Rim street baller Corey “Homicide” Williams kills it on the courts, and now is killin’ it at the film festivals too. Last Friday, “Doin’ It In the Park,” a NYC pick-up basketball documentary, scored the Audience Award for Best Feature Film at the Urban World Film Festival. Big ups to Corey and the rest of the crew from the film for their award.
Sep 2012
Guts and glory go hand in hand when you’re the hardest working man in streetball. Corey Williams earned his name by being a force on the blacktop, but his personality makes “Homicide” a star. L.A., known for glitz and glam, was yet another place for Williams to shine… #CityByCity
Sep 2012
Chicago’s known as a breeding ground for top notch talent on the blacktop. The list of legends to come from the City of Wind is loaded with guards, so when Corey “Homicide” Williams heard that fellow ATR Ambassador, Will Bynum was hosting a camp for those deemed the Chi-Town’s best, he had to be a part of it. Homicide delivered instructions on how to succeed ...
Sep 2012
Destroying players on the court is how Corey “Homicide” Williams earned his name and notoriety. His legend was born in New York City, but there isn’t a blacktop in the country that he can’t perform on. Join ATR’s Streetball Ambassador as he hits Houston, Chicago and his hometown to give clinics, star in movies and photo shoots and, of course, win championships. This is an ...
