News: Above The Rim

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The Rise (Episode 6) – The NBA

In this episode: “How did you get your shot at the NBA?” Above The Rim presents The Rise. A new video series that highlights some of the most influential and inspiring people within the game and culture of basketball. In the inaugural edition of The Rise, Above The Rim focuses on New York City streetball legend Corey “Homicide” Williams. Elevate Your Game. Elevate Your Team. ...

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The Rise (Episode 5) – Summer Basketball

In this episode: “How was your summer in NYC?” Above The Rim presents The Rise. A new video series that highlights some of the most influential and inspiring people within the game and culture of basketball. In the inaugural edition of The Rise, Above The Rim focuses on New York City streetball legend Corey “Homicide” Williams. Elevate Your Game. Elevate Your Team. Elevate Yourself. Above ...

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The Rise (Episode 4) – Late Bloomer

In this episode: “We hear you were a late bloomer to basketball…” Above The Rim presents The Rise. A new video series that highlights some of the most influential and inspiring people within the game and culture of basketball. In the inaugural edition of The Rise, Above The Rim focuses on New York City streetball legend Corey “Homicide” Williams. Elevate Your Game. Elevate Your Team. ...

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The Rise (Episode 3) – What Was Your Biggest Challenge Growing Up?

In this episode: “When You Were Growing Up, What Was Your Biggest Challenge?” Above The Rim presents The Rise. A new video series that highlights some of the most influential and inspiring people within the game and culture of basketball. In the inaugural edition of The Rise, Above The Rim focuses on New York City streetball legend Corey “Homicide” Williams. Elevate Your Game. Elevate Your ...

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Sneak Peek – Second Colorway of Homicide’s PE Levitates

Here’s a sneak peak at the second colorway for Corey “Homicide” Williams new PE Levitate from ATR. Cherry Tomato and Neon Lime. Mmmmmmm.

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The Rise (Episode 2) – What’s Up With The Mohawk?

In this episode: “What’s up with the mohawk?” Above The Rim presents The Rise. A new video series that highlights some of the most influential and inspiring people within the game and culture of basketball. In the inaugural edition of The Rise, Above The Rim focuses on New York City streetball legend Corey “Homicide” Williams. Elevate Your Game. Elevate Your Team. Elevate Yourself. Above The ...

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Sneak Peek – Corey “Homicide” Williams’ PE Levitate

Here’s a sneak peek at the first color for Corey “Homicide” Williams’ new PE Levitate from ATR. Neon Lemon and Jet Black.

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The Rise (Episode 1) – How Did You Get The Nickname “Homicide”?

In this episode: How Did You Get The Nickname “Homicide”? Above The Rim presents The Rise. A new video series that highlights some of the most influential and inspiring people within the game and culture of basketball. In the inaugural edition of The Rise, Above The Rim focuses on New York City streetball legend Corey “Homicide” Williams. Elevate Your Game. Elevate Your Team. Elevate Yourself. ...

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Above the Rim – 2013 Brand Video

If you’re an NYC baller you know about Hooperstown. And you’ve probably run in Claremont Park. And you most definitely have heard of streetball icon Corey “Homicide” Williams. In our latest brand video we brought all of these elements together along with a crew of New York City sharpshooters and high-flyers to create our most authentic production yet. Check it out. Elevate Your Game. Elevate ...

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Corey Williams on Team Tadamon

Above the Rim baller Corey “Homicide Williams played his first game with Tadamon, taking on team Mutahed in Tripoli, in their new venue. After only a day of practice for Corey, he and team Tadamon took the “W” by 20. Homicide killed it, tallying 11 points, 15 assists, 4 steals and 4 rebounds. After his dominating performance, Homicide fired over an email with the stats ...

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Doin’ It In the Park Available on iTunes

DOIN’ IT IN THE PARK: PICK-UP BASKETBALL, NYC Official Theatrical Trailer 2013 from Doin’ It In The Park on Vimeo. Legendary award winning streetball film Doin’ It In the Park is now available for purchase via iTunes. Featuring some of the best in the game, including Above the Rim baller Corey “Homicide” Williams, this film makes the perfect holiday gift. Head over to iTunes and ...

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ATR Ad in SLAM

If you’ve already picked up the December issue of SLAM Magazine, make sure to flip through to catch our ad. It features Clifton Malone getting way about the rim, up in Claremont Park.

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Behind the Scenes – 2013 Photo Shoot

Last month we hit up the Big Apple for our 2013 photo shoot with none other than streetball legend Corey “Homicide” Williams. Day one was all about getting those indoor shots at Hooperstown in Mt. Vernon, New York. The following day, photographer Steven Counts took the crew to Claremont Park in the Bronx, where the guys hustled all day long. The full spread of photos ...

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Above the Rim – One City at a Time

Above the Rim hit up the best spots for hoops nationwide and sent our camera crew to catch the action for our latest brand video. We laced up in Houston, LA, Seattle, Chicago, San Juan, and of course the Big Apple. Check the One City at a Time Brand Video, featuring an original track by none other than Noreaga.

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Above the Rim in SLAM

SLAM Magazine’s 2013 Kicks issue is out! Above the Rim was once again featured in this essential sneaker buyer’s guide with with multiple pairs of our Elevate and Levitate model. It’s always an honor to be in great company on the pages of SLAM. Make sure to tweet at them and give them props for including ATR.